CRM Unplugged. Douglas Turk
Бухучет, налогообложение, аудит.
- Название
- CRM Unplugged
- Автор:
- Douglas Turk
- Серия:
- Жанр:
- Бухучет, налогообложение, аудит
- Год выпуска:
- 0
- isbn:
- 9780471663836
- Аннотация:
- Building and maintaining a customer-centered enterprise cost-effectively is a hot topic and key business issue. This book provides the definitive work on how to derive return from investment. It shows readers strategies for successful CRM implementation into a company, and how to achieve a good ROI through CRM, and also details best practices.