Digital Etiquette For Dummies. Eric Butow
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Though Canada is a country that still recognizes the UK monarch as the head of state, Canada makes its own rules — including antispam laws. Canada is straightforward, as is its wont, and calls its antispam law Canada’s Anti-Spam Legislation (CASL).
The Canadian Radio-Television and Telecommunications website has a page about the CASL that you can find at https://crtc.gc.ca/eng/internet/anti.htm, as shown in Figure 2-8.
Like similar antispam laws, CASL regulates all electronic messages — including email and texts within, from, and to Canada — that organizations send with what the law calls commercial activity.
FIGURE 2-8: You can find plenty of helpful links and information on the CASL home page.
The website has not only a lot of frequently asked questions and other helpful links but also a list of five compliance tips to follow — including a phone number you can call to ask for help. (We haven’t called it ourselves, but we expect that you’ll talk to a real person because it’s Canada.)
Honoring Boundaries
The COVID-19 pandemic accelerated talk about setting boundaries in all communication, but especially with online communication. Health officials helped guide people in moderating their physical boundaries to keep themselves safe, such as by physically touching with a fist bump. Others suggest not touching at all because using the Vulcan hand salute from Star Trek as a greeting is clearly healthier (and hipper).
The most discussion about boundaries centered on understanding everyone’s mental boundaries, especially with the mental stress of many people forced to change their lives and daily structure. Though the boundaries we talk about in this section have no legal force (at least here in the US, where we are), understanding and setting boundaries are helpful goals if you want to avoid any legal misadventures.
You may have read in Chapter 1 about how to communicate with people, and that’s fine. In this chapter, we review some of that material, in case you don’t want to go back (but you always can).
Then we talk about setting boundaries, talking with your team to set policies in your business that work for everyone (or at least reasonably so), and why you should consider centralizing your communication online. Finally, we talk about using the right medium for the message you want to send.
Communicating with people during work hours
There are plenty of rules, stated and not, that you should follow when communicating with your employees during work hours. This advice doesn’t change when you connect online just because people work in different parts of the country and/or the world or because pandemic safety requires that everyone work from home.
With that said, let’s quickly review the basics of communicating with people online:
Use face-to-face communication whenever possible, and that means to get together with an online chat app such as Zoom. That’s no substitute for meeting with people in person, but it still helps fulfill the human need to see the other person you’re talking with.
Listen and pay attention to what people are saying.
Make eye contact as much as possible to show you’re engaged.
Pay attention to nonverbal messages. Online, you can’t see all those messages someone else’s body is telling you, but you can still learn a lot by their facial movements and even body movements, like someone moving around in their chair when they’re uncomfortable.
Participate in the conversation. Everyone in the meeting needs to contribute if it has a chance of being effective.
Speak calmly and openly — you know, like a professional.
Acknowledge people’s time and thank them for talking with you.
So what, you ask? That’s basic stuff. But working online has also required a greater understanding about boundaries during work hours. After all, when someone works from home, their entire workday isn’t taken up by work. They have to manage their family (called the real job by some), go to appointments, and try to juggle the bowling ball, chainsaw, and dinner plates as best they can.
Every employee and every manager is different, so you will experience policies created from your company’s unique priorities, expectations, and boundaries. Those include how you will communicate with one another, such as using Zoom for online meetings and using an app like Slack for project communication.
If you’re a manager who will be developing your online communication policies, you need to resolve several issues:
What the at-home job duties and responsibilities are
How you want to create work-from-home schedules
When and how you can contact people after work hours
Whether you want to give people the option of working on weekends and holidays
How often the communication policy needs to be changed and who’s responsible for reviews and changes
You may have guessed (correctly) that you need to bring your ideas to your managers and to your employees in order to craft an overall policy. That's best done in a meeting setting — maybe even more than one meeting — where you can finalize that policy. Be sure to come prepared to every meeting and communicate to your team that you expect them to do the same.
https://weworkremotely.com), shown in Figure 2-9. The site has not only remote job listings but also a guide to hiring remotely that you can apply to any industry. And you can post remote jobs on the site for $299.
FIGURE 2-9: The We Work Remotely website lists current remote jobs on the home page.
Communicating with employees in general
When you’re communicating with employees, you find out pretty quickly that no two of them have the same two communication styles. (And, if you try to use the same styles for everyone, you may learn this lesson the hard way when employees walk out the door.)
Before you start putting together your policy, it’s Business 101 to talk with each of your employees individually to learn how they like to communicate. More importantly, you need to ask them what their boundaries are — including not only scheduling boundaries, like having to take time off for an important medical appointment, but also mental boundaries.
What do we mean by mental boundaries? Here are some examples:
Setting