The Perfume Lover: A Personal Story of Scent. Denyse Beaulieu

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The Perfume Lover: A Personal Story of Scent - Denyse  Beaulieu


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wondered just what it was about ‘musk’ they all considered so ‘sexy’. Perhaps I was too ignorant, despite ’J’s best efforts, to know what sexy was. Little did I know I’d stumbled on one of the greatest paradoxes of perfume …

      In its natural form, extracted from the abdominal pouch of a species of deer native to the Himalaya named the musk deer, musk smells of honey, tobacco, fur, earth, man, beast … But in its various synthetic guises, it whispers of just-out-of-the-shower freshness, clean laundry and powdered baby bottoms. To sum up: the same word means both ‘clean’ and ‘dirty’, ‘innocent’ and ‘sexy’. Of course, clean smells may arouse dirty thoughts … Which was, I suppose, the whole point of Love’s Baby Soft, but a paradox indeed, and one that sprung from centuries of musk madness.

      Musk was so popular in Imperial Rome in the 4th century that Saint Jerome had to prohibit his flock from wearing it, which is how we know its use goes back 1,500 years in the West: China had certainly known it for much longer. Moslems thought its scent so divine they incorporated musk pods into the mortar of their mosques so that, once warmed, the walls would exhale their sweet effluvia. Europe rediscovered musk with the Crusades and Marco Polo’s reports from Kublai Khan’s empire. It remained popular until the mid-18th century, then enjoyed a brief revival after the French Revolution: in a counter-reaction against Robespierre’s bloody reign of Virtue, the Royalist Muscadins adopted it as an olfactory emblem – perfume could literally make you lose your head back then. It fell out of favour once more in the 19th century, when it was accused of causing hysteria, but also used to treat ‘sexual torpor’ in women.

      However, musk didn’t disappear from perfumers’ armament-aria in the Victorian era. As Septimus Piesse explains in his 1857 Art of Perfumery, ‘It is a fashion of the present day for people to say “that they do not like musk” but, nevertheless, from great experience in one of the largest manufacturing perfumatories in Europe, we are of the opinion that the public taste for musk is as great as any perfumer desires. Those substances containing it always take the preference in ready sale – so long as the vendor takes care to assure his customer “that there is no musk in it”.’

      Cheaper synthetics gradually replaced natural musk; in 1979, the musk deer became a protected species, though the use of musk tincture from remaining stocks is not prohibited. Since it’s always been costly, labs have been coming up with substitutes for over a century. None has quite managed to replicate the unique properties of the real thing.

      It is because Western fragrance companies started delocalizing the polluting production of some types of synthetic musks to developing countries like India that the fashion for musk reappeared in the West after a two-century eclipse. Hippies may have trekked all the way to the foothills of the Himalaya where the musk deer was poached, but what caught their fancy was entirely man-made. And though the suave odour may have blended well with the effluvia of the Flower Children, it had in fact become the olfactory symbol of cleanliness in the West since the 1950s, when synthetic musks started being added to detergents because they remain stable in harsh environments. Generations have come to identify their smell with freshly washed linen, which is certainly why the so-called ‘white musk’ note has segued so easily from functional to fine perfumery. Perfumers love it too: molecules with such science-fiction names as Galaxolide, Nirvanolide, Serenolide, Cosmone, Astrotone, are capable of boosting other notes, covering up gaps in wonky formulas, expanding their volume and giving them the half-life of plutonium on skin.

      I wasn’t any crazier about musk as a teenager than I am now and, in the end, I opted for Tigress in the hope that I would find out some day what it was that turned men into animals … Since my own bottle disappeared decades ago, I’ve asked an American friend to decant a few drops for me from her own vintage stash. I’m on my way to Bertrand’s lab when I retrieve a padded envelope containing her sample from my mailbox. And so it is with him that I catch my first whiff of Tigress in over thirty years.

      ‘This is what you wore when you were fourteen?’ Bertrand grins.

      ‘I remember buying it because of the ad …’

      We Google it and he lets out a hoot.

      ‘I can see why! And did you wear it?’

      I sniff the blotter. No memories of slumber parties with Sylvie or flashbacks to sniggering classmates aping my ‘French’ accent pop up. All that Tigress brings to mind are the other perfumes its carnation, sweet balms and cheap rose notes remind me of. The masterful 1912 L’Origan by Coty – an olfactory punch in the gut the first time I smelled it four years ago; Tabu by Dana, which had become drugstore swill by the time I acquired my Tigress; Estée Lauder’s iconic Youth Dew, whose spicy facets permeated the ground floor of the local department store of my youth; its descendent Opium by Yves Saint Laurent. I could rebuild just about half the history of perfumery from those few drops of Tigress, but not my teenage years. My olfactory culture seems to have crushed any earlier memories. Have I actually worn this? I’m starting to doubt I even owned it.

      Besides, Tigress isn’t the reason that brought me to the lab today. I’ve come because Bertrand has composed what might become the core of our perfume.

      ‘So … You said you had something to show me?’

      ‘These aren’t perfumes yet.’

      I nod. What Bertrand is showing me today are two sketches for the scent built around orange blossom and an incense we’ve code-named ‘Séville Semaine Sainte’.

      I’ve deliberately refrained from trying to envision what I’m about to discover, or even from recalling the smells I experienced in Seville. I don’t know what to expect, or what’s expected of me. I’ve never done this before: never been in on the very first steps of the conception of a fragrance, much less one inspired by me. In exchange for my idea, I’ll be following its development, recording our sessions and writing a journal of our creative journey; I’m also to keep a sample of every version of the formula. How far Bertrand will take the project, I can’t fathom. So far he’s walked his talk: said the story would make a good perfume, said he’d make the perfume, is now making it. For the time being, this is a purely personal undertaking on his part. Of course I can’t help wondering whether it’ll ever come out, but that’s not how things work: perfumers don’t just waltz into a client’s office brandishing a finished product. If the scent comes to term without being marketed, Bertrand will have made me a gift worth several thousand euros, the cost of developing a bespoke perfume for a private client. But this isn’t a bespoke perfume, is it? I’m not asking for an olfactory mirror. I just wanted to walk through the looking glass. And I’m about to.

      Bertrand labels his blotters ‘1’ and ‘2’ and dips them into the phials.

      ‘You’ll find the first one is a lot more austere than the other.’

      I breathe in. This is soapy. I can pick out incense … Aldehydes with their characteristic snuffed-candle and citrus … Lavender … Eww, I hate lavender … But I can’t really detect the orange blossom, though Bertrand says he’s boosted its tarry notes with yara-yara, the material I discovered here a while back that reminded me of the medicinal effluvia of my childhood, and indole, a mothball-smelling molecule found in flowers like jasmine, orange blossom, honeysuckle or narcissi.

      ‘You’ve got to imagine a street in Seville baked by the sun, with the tar almost melting, just before a storm,’ he explains.

      ‘You got that from the story?’

      ‘Absolutely.’

      I’m a little disconcerted, not only because I don’t remember mentioning any melting tar, much less storms, but because with its soapy lavender notes, I find N°1 jarringly masculine. N°2 is brighter, almost tart, but also softer and more suave. The orange blossom absolute has been fleshed out with jasmine and aurantiol, a base resulting from the reaction of methyl anthranilate (the main odorant molecule of orange blossom) and hydroxycitronellal (which smells of lily-of-the-valley).

      But there’s something else lurking beneath the sweetness. Something a little … beastly? The afternoon is uncharacteristically hot and muggy for the end of April


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