LinkedIn For Dummies. Joel Elad
Читать онлайн книгу.
258 262
259 263
260 264
261 265
262 267
263 268
264 269
265 270
266 271
267 272
268 273
269 274
270 275
271 276
272 277
273 278
274 279
275 280
276 281
277 282
278 283
279 284
280 285
281 286
282 287
283 289
284 290
285 291
286 292
287 293
288 294
289 295
290 296
291 297
292 298
293 299
294 300
295 301
296 302
297 303
298 304
299 305
300 306
301 307
302 308
303 309
304 310
305 311
306 312
307 313
308 314
309 315
310 316
311 317
312 318
313 319
314 321
315 322
316 323
317 324
318 325
319 326
320 327
321 328
322 329
323 330
324 331
325 332
326 333
327 335
328 336
329 337
330 338
331 339
332 340
333 341
334 342
335 343
336 344
337 345
338 346
339 347
340 348
341 349
342 350
343 351
344 352
345 353
346 354
347 355
348 356
349 357
350 358
351 359
352 360
353 361
354 362
355 363
356 364
357 365
358 366
359 367
360 368
361 369
362 370
363 371
364 373
365 374
366 375
Introduction
Relationships matter. Ever since the dawn of time, when Fred Flintstone asked Barney Rubble whether there was any work at the quarry, human beings have networked. We’re social creatures who like to reach out and talk to someone. As the Internet developed and grew in popularity, people rapidly took advantage of this new technology for communication, with email, instant messaging, personal web pages sharing voice, video, and data, and lots of other applications to keep everybody connected. But how can the Internet help you do a better job with your professional networking? I’m glad you asked! Welcome to LinkedIn For Dummies, 6th Edition.
LinkedIn was founded in 2003 by a guy named Reid Hoffman, who felt that he could create a better way to handle your professional networking needs. He saw lots of websites that let you build your own page and show it to the world, extolling your virtues and talents. But a lot of the popular websites that Hoffman came across at that time focused more on the social aspects of your life and not that much on the professional side. LinkedIn changed all of that with its approach of augmenting all the professional networking you do (or should do) daily. You don’t have to be looking for a job to use LinkedIn, but if you are looking, LinkedIn should be part of your search. As Hoffman put it, LinkedIn was designed to “find and contact the people you need through the people you already trust.”
In short, LinkedIn allows you to coordinate your professional identity on the Internet and make you more effective in your career. The site is designed to make the aspects of networking less time consuming and more powerful, so you can open doors with your professional connections and tap the connections of people you know who make up your extended network. LinkedIn doesn’t require a huge amount of time or usage to be effective, and is focused only on providing tools that help your professional career.
Perhaps you’ve heard of LinkedIn, but you don’t understand fully what it is, how it works, and most importantly, why you should care about it. Maybe you received an invitation to join the LinkedIn website. Perhaps you’ve received multiple invitations, or you keep hearing about it and want to find out more. Well, you’re taking the right first step by reading this book. In it, I talk about the whys as well as the hows. If you’re looking