Free Gift Inside!!. Forget the Customer. Develop Marketease. Stephen Brown

Управление, подбор персонала.

Название
Free Gift Inside!!. Forget the Customer. Develop Marketease
Автор:
Stephen Brown
Серия:
Жанр:
Управление, подбор персонала
Год выпуска:
0
isbn:
9781841126029
Аннотация:
Free Gift Inside! offers an alternative solution to the difficulty of selling to an already sated and sophisticated consumer. * Based on the article «Torment Your Customers (They'll Love It» which Harvard Busines Review chose as one of 2002's Six Breakthrough Ideas * A new concept that turns marketing on its head and offers a more effective answer to customer relationship management and permission marketing