The Media Playbook. Michael Drexler

Маркетинг, PR, реклама.

Название
The Media Playbook
Автор:
Michael Drexler
Серия:
Жанр:
Маркетинг, PR, реклама
Год выпуска:
0
isbn:
9781499903416
Аннотация:
This book will provide advertisers and agencies help in dealing with the complex issues of the present and the future of advertising media, and to make decisions that build business and sustain profit.