The Media Playbook. Michael Drexler
Маркетинг, PR, реклама.- Название
- The Media Playbook
- Автор:
- Michael Drexler
- Серия:
- Жанр:
- Маркетинг, PR, реклама
- Год выпуска:
- 0
- isbn:
- 9781499903416
- Аннотация:
- This book will provide advertisers and agencies help in dealing with the complex issues of the present and the future of advertising media, and to make decisions that build business and sustain profit.