The target audience is primarily those with an interest in the fashion modelling industry, especially those who believe it is a glamorous, well paid career. My ideal reader would be a teenager who has just been scouted by an agency and is not sure what to make of it, as are their parents. They have a limited knowledge of the industry and are unsure whether to follow this up.Another ideal reader is a young girl who desperately wants to be a model and is trying to enter the industry on the illusion that it is well paid and an easy job.
