Леди Идеал. Анна и Сергей Литвиновы

Читать онлайн книгу.

Леди Идеал - Анна и Сергей Литвиновы


Скачать книгу
id="n_1">

      1

      Бриф – требования заказчика к концепции его рекламы.

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
Скачать книгу