Blockchain for Business. Группа авторов
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business ecosystem that are going to be as partners? In order to get entry to the ecosystem and its resources what conditions do they have to fulfill?
Partners: To structure the business ecosystem at what extent are participants invited? What are the capacity, fine points, and severity of the rules allowing this? Who’s going to decide the distribution of the value among the various participants?
Assurance: Are the participants permitted to opt for multi-mode in competing with other businesses? In few sectors, they battle for their own degree of openness. If we have a look Android broke the superiority of Apple iOS by providing connectivity of openness, Facebook conquers the fragility of MySpace’s open model by providing the icon of accepting request or deleting i.e. providing property in friend’s feature. From the monetary point of view open ecosystem grows faster as compared to the others at the time of execution. It also encourages decentralization and allows variety of developers and partners.
However, to authorize the open ecosystem is not easy though, therefore it iswell adapted for goods and services with finite drawback and less cost of deterioration. Growth v/s quality, decentralized v/s interconnectedness, and speed v/s flexibility are various individual factors on which the exact degree of openness for business ecosystem will rely on.
Step 4: How to grab the cost of ecosystem?
For what charges are applicable?
The main question of the ecosystem “chorus” is the value i.e. money should be distributed equally among the participants and keep share of profit for its own. Also, the amount should be enough to be assigned among the participants. Apple takes itself 30% from the app that it sold from its application store. Similarly the businesses create ecosystem that can be sold as a service to higher businesses in order to capture value.
Step 5: Can you determine the consumption-outcome problem at the time of beginning?
What conditions led to its failure?
The failure of the ecosystem at the time of execution is because the authority was not able to calculate the size of the participants—how many buyers will be there? How many sellers will be there? Due to this, they are not able to protect the network which results in crash of the ecosystem. Sometimes they overestimate the profit and is negligent towards the importance of network effects. This race is not coming at first position but first with complete solution. For example, Apple iPod was not first in the digital market but it was first with a combination of software iTunes with hardware. Another very important factor is to get to know about the number of transactions by the number of participants. Being aware of network density is an important driver of amount for the actors.
Lastly, the selection of participant is important. It doesn’t matter how many participants are there but their quality matters. For example in Uber, there are equal numbers of riders and drivers so it is a balanced one.
Step 6: How can you assure the reliability of ecosystem?
Is scaling can be possible?
Yahoo search engine initially started as a hierarchical database edited by employees and WebPages are classified based on tree structure. Yahoo gained popularity for a very small time with the advent growth in internet—at that time it was not scalable and ultimately taken over by Google with the scaling page rank algorithm. So, if you desire to have long term viability of the ecosystem, it is important to get best knowledge of the scalability position, design and strategy of the developing business ecosystem. Among the three, scalability is the main step for the availability.
How expansion of the ecosystem takes place?
Expansion. Let’s have a look on some examples—Instant change in technologies and customers preferences Microsoft still manages to defend Windows as an operating system over the three decades. Uber initially started its ride services but extended to the food delivery and bike riders services. When LinkedIn started, its aim was to establish a link with the professionals but at present it serves as an online recruiting and publishing contents. Therefore, for the expansion of ecosystem, it should be having two features: stability and flexibility so that new functionalities can be added to the system accordingly. In reference to this, we can say expansion of ecosystem takes places by:
1 New products can be added in to an existing system.
2 Expanding the services in the same market (Uber).
3 Creating advantage after the success of one ecosystem (Apple iPods).
How can you protect against adverse reaction?
Large business ecosystem has experienced adverse reaction from the customers and managers. On the top of list is Amazon who was recently criticized for not collecting sales tax in order to come first in the race of competitors similarly with eBay. Also, Uber was blamed for security, violation of the rules of transportation, insurance and rights of the drivers and worker’s rights that are applicable to taxis. Last on the list is Facebook which was criticized for not securing the data of the users. Hence, the ecosystem should be designed in such a manner that it should not only verified legally but also socially for its longevity. Business ecosystem can only thrive in future if it tries to persistently adhere to concrete value for their consumers and disseminate equal value to all its contributors.
To design an ecosystem is a main attempt so the above-mentioned six interconnected steps are helpful in designing a business ecosystem. Any entrepreneur or start up can be structured if the design is followed wisely or it can bring transition in the existing organization. It is also important to understand that any business ecosystem cannot be completely designed as well as planned like in the case of a forest they also emerge.
Those ecosystems that want to gain profit in the future will have to be flexible, ready for the up gradation in technologies—both hardware/software, unwanted happenstance and also working according to customer preferences.
2.6 Redesigning Future With Blockchain
To sum up, for someone to excel in new technology is not enough for Blockchain business ecosystem, but what is required is to reconsider the market role, existing industries ecosystem and their financial worth. Many elements have to be (re)designed in this composite system.
2.6.1 Is Earth Prepared for Blockchain?
Blockchain technology adaption whether in the environment ecosystem or in business ecosystem are having bundle of advantages but with the adoption of new technology there are many unintended outcomes also in the coming years—the blockchain can really become a burden that planet earth has to bear with. The technology require energy to keeps its longevity so in the blockchain technology the energy released by using the crypto currency are of very high intensity. Crypto currencies are bitcoin, litecoin, doge coin, bat, Ethereum, neo, ripplexrp, cardano and many more. Whenever in use, it require a significant amount of energy, although not all of them. Some operate on less amount of energy. Transaction of crypto currencies—Ehereum, Neo and Cardano—require 13 times lesser than the energy needed to transact bitcoin. This is an additional feature that blockchain solution is adding to the next gen computers to be as energy efficient directed with the increase in power and computational speed but keeping the low usage of energy. Many organizations are constructing energy bare blockchain framework which will be operating on PoA. In order to make earth a better planet, Building Blockchains so that the blockchain energy usage can be applied in the appropriate direction i.e. the incentives arising from the uptake of renewable resources and de-carbonization must be used for the reforestation. If the transaction of single Bitcoin can consume power almost one fifth of the country’s houses per day then it can be predicted how much there is a need for blockchain solution as an energy savior. Moreover to that, for every 11 min a new Bitcoin transaction takes place. This is the need of an hour for the Blockchain technology which is at its beginning state that will be beneficial for many sectors if used appropriately in both technology